Sterling works with e-commerce-focused clients who need help establishing, reorganizing, and scaling the components of their online business. I serve clients as an outsourced CMO/consultant, providing guidance to CEOs, boards, owners, and investors on growth modeling, brand/marketing strategy, organizational design, and vendor selection. Typically, my approach focuses on the direction, health, and performance of the entire customer-facing ecosystem of acquisition, conversion, and re-engagement.
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